Working Group Tactics

  • 27 Mar 2024 11:21 AM
    Message # 13335399
    1.     Ag 101 tactic: Develop presentation for businesses, restaurants, community organizations, etc. delivered by members of the Ag Literacy Network in-person, but also available virtually.
    2.     Inventory tactic: Determine what ag literacy efforts are already being done by KAC members, categorized by target audience. Ask commodity groups, Farm Bureau, et al, liked Pork's board, Extension & Conservation in counties.
    3.     Career studies tactic: Connect Dept. of Ed Career Studies person with KAIC board for further development of Ag in the Classroom.
    4.     Teacher certification tactic: Explore how to certify K-6 teachers to have ag as a special like music or art, with hand-on learning and STEM approach. Looking at Georgia for example (Alyx will bring back more from https://coe.uga.edu/academics/non-degree/elementary-agriculture-education-endorsement/).
    5.     Elected officials tactic: Focus on connecting with state elected officials to represent ag as one voice with KDA around need for promoting ag economic development and impact, environmental issues at local level, consumers. Partner with KY FB, KDA, commodity groups. Chamber of Commerce at local level on keeping dollars locally. Look at ways KY is stronger or weaker compared to other states, e.g. top 10 poultry producing state, in messaging.
    6.     Video tactic: Create short video about KY Ag for events and visitors (e.g. NAILE, NFMS, Derby, etc.). Include importance of ag, NASS, national security, etc. Appeal to public.


The Kentucky Agricultural Council is a 501(c)3 non-profit organization.
Administrative Address: PO Box 722, Shepherdsville, KY 40165
Official Address: 105 Corporate Drive, Frankfort, KY 40601

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